Know there's demand — before you buy the inventory.
TestIQ is a demand-testing engine for your live Shopify store. Publish test listings for products you haven't committed to, send them real traffic, and measure genuine buying intent — so the decision to stock, manufacture, or drop a product is backed by data, not a hunch.
Coming soon to the EcomIQ toolset. Be first to try it on your store.
Launching a product is a bet. Most stores bet blind.
New SKUs, variants, and price points usually ship on instinct — then sit in inventory or tie up a manufacturing run that never sells through. Demand testing flips that: you measure interest from real shoppers first, on the storefront they'd actually buy from, before you spend.
A clean, ethical demand test in four steps.
1. Create a test listing
Spin up a realistic product page for the item you're considering — no inventory required.
2. Send real traffic
Route existing storefront visitors or a small ad test to it, just like a normal product.
3. Capture intent
A "Notify me / Join the waitlist" flow captures genuine interest — no orders you can't fulfill.
4. Get a verdict
TestIQ scores the signal — views, click-through, and waitlist conversion — into a clear go / no-go.
Concrete demand thresholds, not vibes.
TestIQ grades against established demand-testing benchmarks so you know what a result means.
Test the expensive decisions.
Validate before manufacturing
Gauge real demand for a new line before placing a production order you can't easily unwind.
Pick the winners to stock
Test colors, sizes, and bundles head-to-head and stock only the ones shoppers actually want.
Find the price the market accepts
Compare intent at different price points before you anchor on one.
Probe adjacent markets
Test whether your audience wants you to expand into a new category — cheaply.
Fund the run with intent
Turn a strong signal into a waitlist you can convert at launch.
De-risk seasonal bets
Confirm appetite for seasonal items before the buying window closes.
Be first to test demand with TestIQ.
TestIQ is coming to the EcomIQ toolset. Join the early-access list and we'll bring you in as soon as it's ready.