PixelIQ icon PixelIQ · free Chrome extension

See exactly what your Shopify pixels are doing.

PixelIQ is a free Chrome DevTools panel that captures, attributes, and decodes the traffic and events from every Shopify web pixel on your store — custom and app. Know which pixel fired, what data it sent, and to whom, across the storefront and checkout.

100% free · no account · makes no network calls of its own · captures stay in your browser.

The problem

Shopify loads a dozen pixels at once. Which one sent that?

Custom pixels run in sandboxed iframes, app pixels run in web workers, and the network tab shows a wall of opaque web-pixel-1234567 requests with no names. When a conversion double-fires, a value looks wrong, or consent isn't respected, finding the culprit means guessing. PixelIQ turns that noise into a clean, labeled, decoded feed.

How it works

Open DevTools. Everything's already decoded.

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1. Install

Add PixelIQ from the Chrome Web Store. It adds a "PixelIQ" tab to Chrome DevTools — nothing else.

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2. Open your store

Browse your storefront or checkout with DevTools open. PixelIQ captures pixel traffic as it happens.

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3. See it attributed

Every request is tagged with the real pixel name ("Custom · Stape Pixel"), the vendor, and the decoded event.

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4. Inspect & export

Drill into any payload, filter by pixel or vendor, watch dataLayer/event streams, and export to JSON or HAR.

What it does

A purpose-built lens for Shopify tracking.

Pixel attribution & names

Reads Shopify's pixel config to label each request by its real admin name and type — custom vs app — instead of cryptic ids. Filter the whole feed down to a single pixel.

Decoded payloads

Automatically decodes GA4, Meta, TikTok, Google Ads, and generic pixel payloads into readable key/value tables — including batched events — so you see the actual data being sent.

Vendor classification

Recognizes GA4, Meta, TikTok, Snap, Pinterest, Google Ads, DoubleClick, Klaviyo, MS Clarity, Stape, GTM and more — at a glance, color-coded.

Event & dataLayer capture

Hooks the Shopify Customer Events bus and dataLayer pushes across every frame — including a custom pixel's sandboxed iframe on checkout, where most tools go blind.

Checkout & all frames

Captures across the storefront and the locked-down checkout, attributing sandbox pixel pushes back to the pixel that fired them.

Private by design

PixelIQ makes no network calls of its own. Captures live only in your browser session and are never sent anywhere. No account, no tracking.

Who it's for

For the people who own the tracking.

Merchants & operators

Trust your numbers

Confirm conversions fire once, with the right value, before they hit your ad platforms and reports.

Agencies & freelancers

Audit any store in minutes

Walk into a new client's store and see the entire pixel stack — named, decoded, and exportable — without setup.

Developers

Debug custom pixels fast

See exactly what your custom pixel sends from its sandbox, on checkout included, instead of guessing from the network tab.

Add PixelIQ to Chrome — free.

Install the extension, open DevTools on your store, and read your pixel stack like an open book. Or join the list and we'll tell you the moment it's live on the Chrome Web Store.

Get it on the Chrome Web Store

PixelIQ is a free top-of-funnel tool from the makers of CollectionsIQ. It reads tracking data already present in your browser for debugging purposes only; it does not modify your store, place orders, or transmit captured data anywhere.